The United Kingdom bookmaker Ladbrokes is going to be launching their new television ad campaign following the success of their new online bingo game called, Ladbrokes Bingo.

This is already a featured online bingo hall on Bingo Street and the new bingo online ads comes with the phrase "Escape to Ladbrokes Bingo" and shows a woman enjoying a game of online bingo after her boyfriend made the suggestion that she should share his enjoyment of the smell of motor oil.

"The removal of restrictions on TV advertising enables us to compete more effectively with other leisure industries and we were keen to be the first to take advantage of it. Tomorrow we run another campaign for Ladbrokesbingo.com and in April launch our first campaign for ladbrokescasino.com", said Ladbrokes CEO Chris Bell





- 2008-03-10